The We Are Water Foundation is an initiative of Roca Group, world leader in bathroom spaces, with presence in more than 170 countries. Since its establishment it has been committed to the environment, both in the development of its products and in its production processes. Roca Group is aware that water is a unique and limited resource, and for this reason it has spent more than 50 years developing the most advanced water and energy saving devices in its products, thus contributing to a more balanced and sustainable coexistence with our environment.

With the creation of the We Are Water Foundation, Roca Group’s commitment reaches a new level: solidarity with those affected by the lack of water and sanitation and help to alleviate the negative consequences of this injustice.

Almost 1/3 of the world population

lack access to basic sanitation system do not have access to safely managed health infrastructures. This is equivalent to about 2.1 billion people.

By 2025, water withdrawals

will increase by 50% in developing countries, and 18% in developed countries.

Over 1 out of 12 individuals

worldwide – 838 million – don’t have access to enough freshwater to meet their basic needs of drinking, cooking and cleaning.

Every 20 seconds

a person dies from diseases caused by misuse of water. This means 2 million deaths a year, the majority are minor children..

our latest summary of activities to learn more about the Foundation.

<p>our latest <strong>summary of activities</strong> to learn more about the Foundation.</p>

This is a challenge faced by mankind and it is inevitable and the solution can be found in each of us

It is essential to act quickly and now is the time. We at the We Are Water Foundation work with NGOs, foundations and United Nations agencies to raise awareness and develop projects in the most disadvantaged regions in the world affected by the lack of water and sanitation, in line with the Sustainable Development Goals.

In September 2015, the UN General Assembly adopted the 2030 Agenda for sustainable development. This agreement has established 17 new goals that aim to end poverty and fight inequality, injustice and climate change, among others.

This is a challenge faced by mankind and it is inevitable and the solution can be found in each of us
Goal 6 states:

Goal 6 states:

Ensure the availability of water and its sustainable management, and sanitation for all.

In order to attain this goal UN has defined eight specific targets for 2030:

  • Achieve universal and equitable access to safe and affordable drinking water for all.
  • Achieve access to adequate and equitable sanitation and hygiene for all and end open defecation, paying special attention to the needs of women and girls and those in vulnerable situations.
  • Improve water quality by reducing pollution, eliminating dumping and minimizing the release of hazardous chemicals and materials, halving the proportion of untreated wastewater and substantially increasing recycling and safe reuse globally.
  • Substantially increase water-use efficiency across all sectors and ensure sustainable withdrawals and supply of freshwater to address water scarcity and substantially reduce the number of people suffering from it.
  • Implement integrated water resources management at all levels, including through transnational cooperation as appropriate.
  • Protect and restore water-related ecosystems, including mountains, forests, wetlands, rivers, aquifers and lakes.
  • Expand international cooperation and capacity-building support to developing countries in water- and sanitation-related activities and programmes, including water harvesting, desalination, water efficiency, wastewater treatment, recycling and reuse technologies.
  • Support and strengthen the participation of local communities in improving water and sanitation management.
In order to attain this goal UN has defined eight specific targets for 2030: